Founder, Inside Outside, Amsterdam
Petra Blaisse started her career in 1978 at Amsterdam’s Stedelijk Museum in the Department of Applied Arts. From 1986 onward, she worked as freelance exhibition designer, garnering industry distinction for her installations of architectural works. In 1991, she founded Inside Outside, a studio that works in a multitude of creative areas, including textile, landscape, and exhibition design. Inside Outside works internationally, on projects of increasing technical sophistication, ambition, and scale, often collaborating with various architects and designers. Blaisse has lectured and taught extensively throughout Europe, Asia, and the US, and her work has been included in numerous design and architecture exhibitions internationally. In 2000 a solo exhibition on Inside Outside’s work was organized at the Storefront for Art and Architecture in New York City. She was educated at Academie Minerva in Groningen, Netherlands.